Product Overview

ParkSight is an inclusive theme park companion app designed to support guests with sensory sensitivities. It combines real-time sensory alerts, a customizable profile, calming tools, and a quiet-zone map to help visitors plan, navigate, and enjoy their park experience with confidence.


Platform: Mobile app (iOS & Android)


Key Value: Reduces sensory overload by giving guests personalized information and on-demand calming resources

Roles

UX/UI Designer

Tools

Problem Statement

Theme park guests often struggle with navigating the park, managing wait times, and finding experiences that match their sensory and accessibility needs. Existing apps provide limited guidance and personalization, leaving many users feeling overwhelmed and unable to fully enjoy their visit.

Goals

Create a theme park companion app that helps guests navigate, plan their day, and access personalized sensory and accessibility support for a comfortable, stress-free experience.

Design Process

The design process began by uncovering the challenges guests face in navigating the park and managing sensory overload. From user research to ideation and prototyping, each step focused on creating solutions that are intuitive, accessible, and personalized. Through testing and iteration, the app evolved into a tool that helps every visitor enjoy the park with confidence and ease.

Understand

User Research

User Interview

Competitve Analysis

Define

User Personas

Empathy Map

User Journey

Ideate

User Flow

Information Architecture

Design

Wireframe

Hi-Fi Designs

Prototype

Test

Feedbacks

Conclusion

Future Concept

Design Timeline

1st week

2nd week

3rd week

4th week

5th week

6th week

Understand

User Research, User Interview, Competitve Analysis

Define

User Personas, Empathy Map, User Journey

Ideate

User flow, Information Architecture

Design

Wireframe, HI-Fi Design, Prototype

Test

Feedbacks, Conclusion, Future Concept

User Research

To design ParkSight, I stepped into the shoes of theme park guests with sensory sensitivities. Through interviews and observation, I explored how they navigated crowds, rides, and loud environments. These firsthand insights revealed patterns in what makes a day fun—or overwhelming—and shaped the app’s features from the ground up.


Key Insights

• Guests often face unexpected sensory triggers in busy areas.

• Planning ahead is hard due to limited accessibility and ride information.

• Existing apps focus on maps and wait times but ignore sensory needs.

• Quiet zones and calming tools are hard to locate or use.

• Real-time, personalized support can improve comfort and independence.

Competitive Analysis

To understand how existing products address accessibility and sensory needs, I conducted a competitive audit of leading theme park and companion apps. This review highlighted gaps in navigation, personalization, and sensory-friendly features, giving me clear opportunities to differentiate ParkSight and better serve its users.

ParkSight MVP Features

Decompression Toolkit

Offers calming tools like guided breathing, visuals, and audio loops.

Personalized Planning

Feature

Core Purpose

Interactive Park Map

Wait Times & Ride Info

Accessibility Info

Calming / Mindfulness Tools

Quiet Zone Locator

My Disney Experience App (Direct)

Planning & navigation for Disney parks

Real-time, detailed Disney maps

Real-time, detailed Universal maps

Not a park app

Limited – buried in menus

None

Not relevant

None

None

None

None

Live wait times, ride details

Limited – scattered info

Guided audio, visuals, breathing

Live wait times, ride details

N/A

Universal Orlando Resort App (Direct)

Planning & navigation for Universal parks

Calm App (Indirect)

Stress-reduction & mindfulness app

Real-Time Alerts

Basic itinerary only

Show alerts, but not sensory alerts

Genie+ suggestions but not sensory-based

Park updates, but not sensory alerts

N/A

N/A

User Personas

Bio

Emily is a curious 10-year-old who loves storybooks, animals, and princesses. She’s visiting the park with her family and uses visual schedules and headphones to manage her autism. While verbal and imaginative, she can feel overwhelmed in noisy, chaotic spaces.

Goals

Have fun with her family.

Meet characters she loves.

Ride gentle attractions without getting overwhelmed.

Feel safe and in control of her environment.

Pain points

Noisy or surprising moments that come without warning.

Having to leave the park early due to sensory overload.

Not knowing where to find a quiet space.

Long, loud lines without distractions or relief.

Personality

NAME:

Emily Young

AGE:

10 years old

EDUCATION:

Elementary School

JOB:

Student

LOCATION:

Orlando, FL

HOBBIES:

Reading and drawing

Bio

John is a 17-year-old who loves video games, music, and theme parks when he knows what to expect. He has sensory processing issues related to ADHD and anxiety, and while independent, unfamiliar or unpredictable environments can overwhelm him. He visits with friends or his older sister.

Goals

Enjoy time with friends without overwhelm.

Try thrill rides when ready.

Stay independent and in control.

Use tech to plan and adjust his day.

Pain points

Pressure to ride before he’s ready.

Uncertainty about ride intensity/sensory load.

Frustration when plans change or end early.

Overheating or shutting down in overwhelming areas.

Personality

NAME:

John Sanchez

AGE:

17 years old

EDUCATION:

High School

JOB:

Student

LOCATION:

Houston, TX

HOBBIES:

Video games and

music

Persona: Emily

Goal: Enjoy the park at her own pace with minimal sensory overload.

Actions

Entering the park

Exploring

Waiting in Line

Sensory Break

Task List

Look at maps, choose preferred rides, set expectations with visual schedule

Walk through themed areas, engage with scenery, signal if overwhelmed

Stand in queue, listen to background sounds, try to stay calm

Find quiet zone on map, sit with parent, regulate with calming tools

Feeling

Improvement

Opportunities

Clearer ride sensory info; calmer entry experience

Calming toolkit + break suggestions

Line distraction tools

“Quiet nearby” alerts; personalized break suggestions

User Journey Maps

Persona: John

Goal: Navigate the park confidently, manage sensory challenges, and stay independent with friends.

Actions

Entering the park

Exploring

Deciding on Rides

Burnout

Task List

Opens map, filters rides, plans flexible route

Walks through crowds, follows group, checks phone

Reviews ride details, handles peer pressure, decides whether to ride

Mentally fatigued, searches for quiet place, debriefs alone or with group

Feeling

Improvement

Opportunities

Low-sensory entrance routes; ride filter by sensory type

Crowded zone alerts; quiet paths

Discreet ride decision support; guidance for safe choices

Built-in decompression guide + recovery plan

Information Architecture

Wireframes

Color Palette

Typography

Iconography

Style Guide

Aa

Font

Poppins

Aa

Poppins

Bold

Aa

Poppins

Semibold

Aa

Poppins

Medium

Aa

Poppins

Regular

Name

Font Size

Line Height

24 px

20 px

18 px

16 px

14 px

12 px

16 px

36 px

24 px

28 px

24 px

22 px

16 px

24 px

Heading 1

Heading 2

Body - Large

Body - Regular

Body - Small

Caption

BUTTON

Bold

Outline

Light Blue

HEX: #03369D

HEX: #DFE9FF

HEX: #F2F4F7

HEX: #F2F4F7

HEX: #DBE1E8

HEX: #4B5666

Dark Blue

HEX: #000000

Black

HEX: #FFFFFF

HEX: #767A8C

Blue

Light

White

Gray Light

Gray

Gray Dark

HEX: #3676E0

Buttons

Button

Button

Button

Button

Button

High Fidelity Screen

Plan My Day

Flexible Schedule Management

Guests can quickly reorder or update their plans in real time if crowds or sensory fatigue become an issue.

High Fidelity Screen

Sensory Profile

Personal Sensory Preferences

Lets guests (or parents) set noise, motion, and crowd sensitivities so the app can personalize recommendations.

Adaptive Recommendations

Uses the saved profile to adjust ride suggestions, route planning, and alerts automatically for a more comfortable visit.

High Fidelity Screen

Quiet Zone

Nearby Quiet Zones

Shows calm areas closest to the guest’s current location with a simple map view for quick access.

Get Directions to Quiet Zones

Provides quick turn-by-turn directions from the guest’s current location to their chosen quiet area.

High Fidelity Screen

Calming Tool Kit

In-the-Moment Support

Offers quick-access calming tools like breathing guides, soft visuals, or gentle sounds to help regulate sensory overload on the spot.

High Fidelity Screen

Sensory Alerts

Real-Time Notifications

Alerts users when an area or ride becomes too loud, crowded, or overstimulating.

Live Map of Active Zones

Shows a color-coded (or icon-based) map of current sensory conditions so guests can visually see which areas are calm or high-stimulus and plan their route.

Other Screens

Key Takeaways

This project provided valuable insights into user behavior, design decision-making, and the importance of accessibility in creating meaningful experiences. Here are the main lessons and highlights I gained throughout the process:


• Clear Need for Sensory Support

Through my solo research and analysis, I discovered that overstimulation is one of the main barriers to enjoying a theme park. Guests struggle to anticipate triggers like noise, motion, or crowds. This validated the need for real-time sensory alerts, clear ride information, and easily accessible quiet spaces built directly into the app.


• Planning + Flexibility are Equally Important

Working independently helped me see how important it is for users to plan their day ahead but also adapt quickly. Parents and teens want to choose rides, set expectations, and map quiet zones, but also need a way to shift plans when sensory fatigue sets in. This led to the “Plan My Day” feature combined with quick, one-tap re-routing and alert options.


• Clear Navigation Reduces Overwhelm

Because this was a solo project, I focused on making navigation as clear and simple as possible. Large blocks of text and buried menus can create confusion in high-stimulation environments, so I prioritized simple labels, easy-to-access features, and an intuitive map layout for key tools and quiet spaces.


• Calming Tools Build Confidence and Independence

One of the strongest insights from my independent research was how often neurodiverse guests rely on companions for self-regulation. A built-in toolkit (breathing guides, calming visuals, “I need a break” button) empowers users to self-manage before anxiety escalates, increasing independence and reducing stress for families.